S.E.O and Domain Names: How They Tend To Affect One Another

October 31st, 2011 | Tags: ,

Does the length of your website's website name registration affect search engine optimization and results? Who you buy web hosting from also plays a part in your SEO but that is a topic for another article.

Should you replenish your web site name for a significant period of time? And if so , how long is long enough? If you'd like to stay ahead of your competition, then you may consider having a look at the length of time your competitors have registered their domain names. If your competitors have typically replenished their domain names for 1 or 2 years, you could consider registering your domain name for 5 or 10 years.

While avoiding your domain name’s expiry date may help your search engine rankings, keep in mind that this is going to be only a small victory when it comes to search engine listings.

Its good business sense to register a domain for a minimum of 10 years. You don't want to deal with the method annual process of replenishing them every year. It is best to obtain the domain names that you would like to keep for a bit and replenish then on a 5 to 10 year plan.

If your website name expires, there’s a fair chance that somebody will register your domain name immediately after it expires. If, for who knows what reason, you do not renew your domain name, someone watching a ‘watch list ‘ of expiring domain names will try to capitalize on the web business that you have built over the years. They know that there's potential website traffic they can have just by replenishing your old web site name. By renewing your web site name for a few years, your domain name will not expire for some time, and it will not be opened up to expired domain name consumers.

If you actually want to keep in front of the competition you might consider registering or replenishing your web site name for 100 years. Now, Network Solutions (www.netsol.com) is the only registrar offering the 100 year option, which costs $999.00. GoDaddy (www.godaddy.com), now offers to renew or register a domain name for 10 years, at a discount of $6.95 each year.

Yes, you can lose vital positioning in the search websites if you don't reregister your domain name in time. You will have to start the S.E.O process all over again!

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